Social Media: little to no effect on purchasing behaviour

A report from Forrester Research and GSI Commerce illustrates the fact that social media has little to no effect on purchasing power.

I’ve often thought this was the case and that people were far more inclined like myself to follow results from search engines and newsletters I get especially reghardware for example, but that might show a bit about what types of things I purchase.

I like to make up my own opinion and with what I know about Social Media I rarely trust what I see. What I can obtain myself through searching the web I trust more but not fully.

Having seen among the people I know, who are so called Social Media experts or gurus (for the others I don’t know, don’t take this personally) I wouldn’t trust them one bit to help a company truthfully promote their product nor do it in an efficient way.

Babies talk about Google’s +1

OK you should probably only watch this once, as it may get annoying, listening to it again, so here is an expos√© about Google +1, “from the babies mouth” as they say:

Quote:

“This is going to change everything”

“Talk to the hand bill”

It’s a translation version of the viral twin baby video…

Check out the original viral version here: http://www.youtube.com/watch?fv=_JmA2ClUvUY

And if you are actually interested about what “us old adults” think the twins are actually saying, check the twins’ parents’ site and the twins being interviewed on GMA, or is that the parents or both ;)

Audition and maybe get tickets for the Cannes film festival…

…courtesy of Stella Artois in a very creative/imaginative campaign for the brand behind the beer:

Check ou the campaign blog:
http://www.pwrnewmedia.com/2011/anheuser-busch/stellaartois.com/media/en/pages/video.html

And obviously let the fun begin by trying out the audition to see your webcam feed used in the screening audition process…

The Cannes audition process may commence from here

Enjoy