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Advertising for banks

By John Garner on Sunday, February 22, 2009

So who actually feels that banks and financial institutions have nothing to do with the current recession we are in? I guess the Halifax bank thought it would be nice to show they are prepared to bend over backwords for their customers and provide them with 5 reasons not to dislike them:

What's with all the smiling?

By John Garner on Saturday, February 21, 2009

So after reading the document that explains how the Pepsi logo was created in my previous post I keep on coming across the usage of a smiley. Have you seen how it is used in the upcoming watchmen movie, as seen in the Pesi logo and now in Kraft foods logo. Is this smiley time […]

Facebook comes clean...

By John Garner on Saturday, February 21, 2009

So whatever you share with Facebook belongs to Facebook, we thought you would like to know... In a few words that is what you'll find in Facebook's updated "Terms of Service". According to Kara Swisher, its pretty much a 'hey, if you share something especially on social networks you are asking for it' type sermon: […]

Twitter: your tribe working for you

By John Garner on Tuesday, February 17, 2009

At Christmas along with "Presentation Zen" and Andy Clarke's "Transcending CSS" book I got Seth Godin's "Tribes: We Need You to Lead Us". Now 'Tribes' sets out at full pace to sway you to the idea that there are tribes out there that are succeeding due to a leader etc. If you compare this to […]

A button worth $300 million

By John Garner on Monday, February 16, 2009

Following a link from Adviso I came across another article that explains how changing a button can increase revenues by $300 million. The form used was the simplest possible with the strict minimum. The general opinion and mine too until reading the article is that it is so simple they can't have issues with the […]

Technicolour II: the videoclip

By John Garner on Sunday, February 15, 2009

Just had the pleasure of seeing the second version of Coldplay's song from the Viva la Vida album, "Life in Technicolour". Its part of the following album from Coldplay called "Prospekt's March" (remixes and a few new songs). The well known song Viva la Vida (it is the second song below) is the 7th title […]

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